Is New York's plan to ban the sale of super-sized soda fat shaming?

I really like Melissa's post -- and the discussion it spawned -- about New York's plan to ban the sale of super-sized soft drinks. She writes:

I could not be any more in favor of initiatives detached from fat-shaming that focus on providing easy and reliable access to a wide array of affordable, fresh, organic foods, in both raw form and pre-prepared but unpreserved meals. I want everyone to have the opportunity to eat as healthfully as they want to, irrespective of their economic status, region, ability, capacity. 

But this is not that. 

Banning "large sodas and other sugary drinks" in public spaces under the auspices of "combating obesity" is not about healthfulness. It's about arbitrarily inconveniencing people already disposed to fat hatred and then blaming fat people for it, in some futile gesture erroneously positioned as meaningful policy.

The language of fat-shaming, as well as the not-so thinly veiled classism -- is so ingrained in out society when taking about health and access to affordable food, that's it's really hard to develop a plan that is detached from those biases and sell it to the public.